You could say I grew up
a little country and a little rock and roll.
My mom grew up on a farm in Wisconsin and my dad is from Chicago. My maternal grandfather was a Wisconsin dairy farmer and Percheron (draft horse) man, and my paternal great grandfather had a horse-drawn milk route in Chicago, so I’m one of the lucky 2% with direct ties to agriculture.
Authenticity and the ability to connect dots is essential in the complexities of navigating Farm to Table conversations. What I know isn’t just from school. I grew up living it.
Intentional career choices helped shape my approach, thinking, and network to maximize outcomes. My background includes leadership and spokesperson experience in agriculture, supermarket (including 6,000 international independent operators and the number one retailer in Chicago), media (traditional and social), and hospital-based health and fitness centers.
I’m an internationally recognized and innovative farm to table expert with the ability to connect farmers, retailers, “consumers” and other relevant organizations and individuals. I collaborate with other experts to build, execute, and evaluate strategies, engaging programs, and experiential learning with the goal of improving health outcomes while increasing trust and sales. I help you see what it could be instead of just what it is. Current clients span the food supply chain.
Check out this snippet below from an interactive communications session for dietitians – why and how social media matters to help people take action on food and nutrition science as we know it today. Smart people communicating in “all channels available” is essential!
Projects and ongoing long-term assignments: Writing and Presentations, Strategy and Implementation, Spokesperson – Social and Traditional Media (B2B, B2C, B2B2C)
Thanks for visiting.
Kim Kirchherr, MS, RD, LDN (IL), FAND, ACSM-CPT is an award-winning professional and President of K2 Outcomes LLC. Her diverse background literally from farm to fork includes experience in agriculture, grocery, and health care. She has worked with the media as well as lay and professional audiences around the globe in person and virtually.
Kim served as Vice President of National Dairy Council for five years, leading efforts to integrate agriculture, sustainability, health, and nutrition. Prior to this, for nearly ten years, Kim was the dietitian for the number one grocer in Chicago where she drove health and wellness strategy and served as a media spokesperson. She started her career working with patients in the suburbs of Chicago.
Kim was honored as the Recognized Young Dietitian of the Year in 2006, Outstanding Dietitian of the Year in 2011, and received the Excellence in Consultant Practice Award from the Academy of Nutrition and Dietetics in 2020.
When she’s not in her garden, Kirchherr spends much of her free time in appointed and elected leadership positions in agriculture and nutrition. She was appointed to the Academy of Nutrition and Dietetics Committee for Lifelong Learning which is responsible for the core programming for the Food & Nutrition Conference & Expo™ (FNCE®). She was elected Chair of the Food & Culinary Professionals Dietetic Practice Group for 2017-2018; previously appointed as chair for both the FCP Agriculture and Supermarket Subgroups, and was elected President of Illinois Dietetic Association 2012-13 (now Illinois Academy of Nutrition and Dietetics). She currently serves on the Agriculture Literacy Advisory Group for the Cook County Farm Bureau. Both sides of her family have ties to agriculture. www.kimkirchherr.com
Kim Kirchherr. MS, RD, LDN (IL), FAND
President, K2 Outcomes LLC
Registered, Licensed (state of IL) Dietitian
Fellow of the Academy of Nutrition and Dietetics
The content shared on this site is for informational/educational purposes and should not take the place of appropriate medical care. The thoughts shared are my own.
Visuals across this site include pictures from appearances, original photos from my own collection, and/or curated from appropriate resources to help visually tell the stories.