About Me

You could say I grew up

a little country and a little rock and roll.

My mom grew up on a farm in Wisconsin and my dad is from Chicago.  My maternal grandfather was a Wisconsin dairy farmer and Percheron (draft horse) man, and my paternal great grandfather had a horse-drawn milk route in Chicago, so I’m one of the lucky 2% with direct ties to agriculture.

holstein cow
My mom at the family farm in Wisconsin

Authenticity and the ability to connect dots is essential in the complexities of navigating Farm to Table conversations. What I know isn’t just from school. I grew up living it.

horse and man
Grandpa Bast with one of his Percheron horses

Intentional career choices helped shape my approach, thinking, and network to maximize outcomes. My background includes leadership and spokesperson experience in agriculture, supermarket (including 6,000 international independent operators and the number one retailer in Chicago), media (traditional and social), and hospital-based health and fitness centers.

grandpa ahrens
Great Grandpa Ahrens, Chicago

I’m an internationally recognized and innovative farm to table expert with the ability to connect farmers, retailers, consumers and other relevant organizations and individuals. I collaborate with other experts to build, execute, and evaluate strategies, engaging programs, and experiential learning with the goal of improving health outcomes while increasing trust and sales. Current clients span the food supply chain.

Check out this snippet below from an interactive communications session for dietitians – why and how social media matters to help people take action on food and nutrition science as we know it today. Smart people communicating in “all channels available” is essential!

Projects and ongoing long-term assignments: Writing and Presentations, Strategy and Implementation, Spokesperson – Social and Traditional Media (B2B, B2C, B2B2C)

Thanks for visiting.


Kim Kirchherr, MS, RD, LDN (IL), FAND, ACSM-CPT is an award-winning professional and President of K2 Outcomes LLC. Her diverse global background from farm to fork includes spokesperson experience in traditional and social media for agriculture, health, and food retail leaders. Kim also has experience in storytelling, program creation, and relationship development/management. She specializes in communication and strategies that connect agriculture, food, and health for individuals and organizations.  She has worked in hospital-based health and fitness centers, outpatient education programs, food retail, and agriculture. Kim envisions and delivers solutions that consider people’s values, emotional connections, resources, and current science. Both sides of her family have ties to agriculture.

Kim was honored as the Recognized Young Dietitian of the Year in 2006, Outstanding Dietitian of the Year in 2011, and received the Excellence in Consultant Practice Award from the Academy of Nutrition and Dietetics in 2020.

Kim was Vice President of National Dairy Council for five years, leading thought leader strategy that focused on the integration of agriculture, sustainability, health, and nutrition. Prior to this, for nearly ten years, Kim was the dietitian for Jewel-Osco where she drove health and wellness strategy and served as a media spokesperson.

Kirchherr spends much of her free time in appointed and elected leadership positions in agriculture and nutrition. She was appointed to the Academy of Nutrition and Dietetics Committee for Lifelong Learning which is responsible for the core programming for the Food & Nutrition Conference & Expo™ (FNCE®); Kim was elected Chair of the Food & Culinary Professionals Dietetic Practice Group (FCP 2017-2018), previously appointed to chair both the FCP Agriculture and Supermarket Subgroups, and was elected President of Illinois Dietetic Association 2012-13 (now Illinois Academy of Nutrition and Dietetics). She currently serves on the Agriculture Literacy Advisory Group for the Cook County Farm Bureau. www.kimkirchherr.com

k2 green

Kim Kirchherr. MS, RD, LDN (IL), FAND, ACSM-CPT

President, K2 Outcomes LLC

Registered, Licensed (state of IL) Dietitian

Fellow of the Academy of Nutrition and Dietetics

ACSM Certified Personal Trainer

The content shared on this site is for informational/educational purposes and should not take the place of appropriate medical care. The thoughts shared are my own.

Visuals across this site include pictures from appearances, original photos from my own collection, and/or curated from appropriate resources to help visually tell the stories.

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